Jewellery Stakeholders Anticipate Higher Dhanteras Sales Driven by Lower Gold Prices

Industry participants indicated that retail gold sales are poised for an increase during Dhanteras following a recent price correction. According to trade stakeholders, consumer interest remains strong, with purchases expected to concentrate heavily on gold coins and bullion bars rather than traditional heavy ornaments. Retail jewellery demand during festive periods is traditionally driven by cultural gifting customs and long-term investment sentiment among households.

When retail metal prices ease prior to major festivals, budget-conscious buyers often increase their allocation toward precious assets, altering inventory turnover and sales volumes for local bullion merchants. Jewellery businesses and retail tax practitioners should track seasonal sales volumes, inventory turnover, and billing records closely during the festival period.

Maintain proper documentation for high-value cash and digital transactions to ensure full compliance with applicable tax regulations and reporting norms.